Mochi OOH campaign creates buzz for the festive season in India
The campaign is executed by its OOH agency PrimeOutdoors. Using the strategical planning tool, the campaign was planned and spread across the cities considering the relevant touchpoints for the brand through billboards, DOOH and mobile media. With technology-led innovations integrated with campaign objectives, the agency strategically selected a billboard in Pune to create buzz. […]
Sun, Nov 3, 2019 at 7:37 PM