Mobile data-enabled DOOH advertising is among top 12 programmatic trends for 2020 (Martech Advisor)
Digital Out Of Home (DOOH) combined with mobile location data has the potential to redefine how marketers can address the crucial last mile between home and store, or online and offline. Mastering this promises a direct impact on the speed and scale of conversions when it comes to closing the loop between advertising and buying. […]
Tue, Nov 5, 2019 at 5:06 PM