Lessons from Lamar’s 2015 Digital OOH Rate Card (Billboard Insider)
Insider has been studying Lamar’s 2015 national rate card. Lamar’s 2015 national digital sign 4 week unit rate was $3,757 across 190 markets. Clear Channel Outdoor does not report digital signs on its 2015 rate card so no comparison is possible. […]
Fri, Feb 12, 2016 at 7:08 AM