Laqshya Media’s new tool measures effectiveness of outdoor campaigns (Best Media Info)
This is India’s first-ever OOH audience measuring tool, developed in-house by LMG, that allows brands to target the right audiences with reach or budget as an objective for an OOH campaign. The OOH tool uses machine learning to deliver AI-optimised metrics and recommendations. […]
bestmediainfo.com
Wed, Feb 20, 2019 at 1:44 AM
Wed, Feb 20, 2019 at 1:44 AM