Lamar has the highest valuation multiple among public OOH companies (Billboard Insider)
Billboard Insider’s take: Lamar has the highest valuation multiple because it has the longest weighted average remaining lease term and the highest margins. OUTFRONT’s value is less than Lamar because it is dependent on transit advertising contracts which have a relatively short life and lower margins than roadside billboards. […]
Fri, Feb 3, 2023 at 6:14 PM