Kantar: Marijuana Ad Spend Up 23% in the US: 84% is OOH (OOHToday)
In cities/states where marijuana is legalized, marijuana advertising is increasing and driving spend on local media, according to data from Kantar which looked at ad spend from 2017 through 2018. In fact, spend on marijuana advertising is up 150% in Denver, 100% in Las Vegas and 600% in Los Angeles. Phoenix also saw a jump in spend from $0 in 2017 to $100,000 in 2018. […]
Tue, Apr 23, 2019 at 4:26 PM