India: The Out-of-Home advertising sector needs self-regulation
Pushkar Jain, Head (Brand Marketing) at Tata Teleservices, feels the outdoor advertising opportunity is still mostly untapped. Jain is a jury member of the upcoming OOH Conference and Awards 2015 organized by exchange4media, which will be held on March 27, 2015 in Gurgaon. Jain shares his thoughts on outdoor advertising and what it takes to create a great outdoor campaign. […]
Sat, Mar 14, 2015 at 1:02 PM