India: Outdoor Advertising Sector Losses Could Range From 25 to 40% (Exchange4Media)
Industry experts say the initial few months were so bad that it can be termed as one of the worst phase in the history of OOH sector. According to the estimates of some agency heads, the sector faced a loss of 25-40% due to demonetisation. “Complete industry was bleeding. […]
exchange4media.com
Thu, Nov 9, 2017 at 7:34 AM
Thu, Nov 9, 2017 at 7:34 AM