If you think you know what geolocation is, you probably don’t (Mumbrella)
The truth is most early geolocation targeting was bad – more art than science. It completely underestimated the true power of the sophisticated data devices were able to capture. Fortunately we now live in more enlightened times, and by applying the filter of smart analytics we can now do a lot more with this information than ping you with a coupon for a dollar off your next burger. […]
Thu, Apr 5, 2018 at 5:48 AM