How Using Location Data and DOOH Advertising Will Improve Your Digital Marketing Mix (Adomni)
The Kylie Skin programmatic campaign is an excellent example of how powerful programmatic out-of-home advertising can be. The brand targeted 4,300 billboards and 1,500 video screens in shopping malls across 1,100 cities. In earlier times, it would have taken months to have so many screens displaying the same message. […]
Mon, Dec 30, 2019 at 4:30 PM