How to create effective digital signage content that will increase sales at your retail destination (CannaCon)
Effective content is communication that compels a customer to consider products that did not make their short list. Effective content motivates purchase of more of the product than what was initially planned, validates the original purchase intent, and/or prompts impulse purchases that were not initially being considered. Effective content is informative and relevant. […]
Mon, Sep 17, 2018 at 5:52 PM