How the Pandemic Might Affect Spending on 2020 Political OOH Advertising (Wide Format Impressions)
The placements and formats for political OOH advertising may shift. A lot depends on when (or if) targeted voters resume daily commutes, air travel, and attendance at concerts, conventions, and sporting events. The Impact of COVID-19 After the Super Tuesday primary on March 3, 2020, it was shaping up to be a record-setting year for spending on political ads. […]
Fri, Jun 12, 2020 at 6:11 PM