How out of home advertising benefits tourist destination marketing (BigEye)
When linked with CRM data, social media, or other analytic triggers (such as weather conditions or traffic patterns), out of home marketing is also primed to become a critical direct response tool to encourage on-demand booking. Virtual payment options such as Apple Pay, PayPal, and payment via Twitter can all enable instant bookings as customers interact with your brand on the go. […]
Wed, Jun 14, 2017 at 7:21 PM