How gaming brands use Exterion’s DOOH screens (Exterion)
Clash of Kings wanted to improve brand awareness and persuade people to take action towards the game, increasing usage amongst commuters. The campaign consisted of a variety of formats that worked to create a unique immersive experience at Oxford Circus. This activity was complemented by a burst of activity on central London DEPs (Digital Escalator Panels). […]
Wed, Sep 20, 2017 at 6:52 PM