16:9: Aitrak Says Its AI-Driven Eye Tracking Platform Gives Creatives Superpowers
It doesn’t matter how slick your software is, or how beautiful and robust a display may be, if the content on a digital sign doesn’t attract attention and hold it, at least for a bit. So tools that help track and analyze how people view advertising, packaging and other marketing messages can be incredibly valuable. But they can also be clunky, expensive and slow. […]
Tue, Jan 29, 2019 at 11:15 AM