George Orwell never dreamed of advertising as invasive as Yahoo’s proposed billboards (Ars Technica)
Yahoo's outdoor, public advertising scheme relies on what it calls "grouplization." Yahoo wants to take advertising to the next level—that is, the Orwellian level—bombarding people in public places with targeted advertising served up by the surveillance society. That's according to a Yahoo patent application recently published by the US Patent and Trademark Office. […]
Thu, Oct 13, 2016 at 9:01 PM