Gen Z is Not into Your Digital Ads: They Prefer Cinema Ads and Billboards (eContent Mag)
By contrast, the ad formats this demographic favored more were cinema (62%), outdoor and magazine (both 43%), TV (40%), product placement (39%), newspaper (38%), direct mail and laptop/PC online display (both 29%), and radio (27%). […]
econtentmag.com
Fri, May 19, 2017 at 8:47 PM
Fri, May 19, 2017 at 8:47 PM