Feeding the Beast: Content Strategies for Digital Signage (Rave Pubs)
With the explosive growth of digital signage in all business sectors, many have embraced the mantra of Kevin Costner’s character in Field of Dreams — “If you build it, they will come.” The bigger question in this for digital signage network owners and operators is, “Will they watch?” Content for digital signage is an often overlooked, yet key cornerstone of the success of any platform. […]
Tue, Jan 19, 2016 at 6:23 PM