California Avocado Campaign Latest in a Long Tradition of Fruit-And-Vegetable OOH Ads (OAAA)
When I saw that the California Avocado Commission was pleased with results of its current ad campaign, I had three thoughts: Our medium is effective The fresh fruit-and-vegetable industry has a long, proud history of promoting its products via out of home media, and The advertising archives (at Duke University) are filled with great-looking creative that tells our story “July is part of the peak California avocado season, with advertising and promotional support in full swing,” said Jan DeLyser, vice president of marketing for the Commission. […]
Mon, Jul 19, 2021 at 12:00 PM