DOOH network Captivate to start inserting QR codes into ads to make them interactive and “shoppable” (Media Village)
Brands and agencies can now enhance any campaign across the Captivate network to become a direct-to-consumer (DTC) experience without changing the front-end creative, by displaying ACTV8me's Sequential QR Code™, (SQR™) that adds greater brand flexibility and interactivity in a programmatic way. […]
Thu, Apr 28, 2022 at 2:23 PM