Do OOH operators need to integrate with all programmatic DOOH platforms out there? And other insights from Brodsign’s global panel
Right now, there are several platforms out there offering different opportunities in programmatic DOOH – do publishers need to integrate with all of them? If a business is getting in on programmatic, it’s probably because they want to realize its benefits for their business. They don’t want to miss out on potential opportunities. […]
Mon, Oct 5, 2020 at 11:22 PM