“Demystifying Programmatic OOH” presentation at DSE 2017 conference March 29, 2017 (DSExpo)
To be presented by Wade Rifkin, Senior Vice President of Programmatic at Clear Channel Outdoor, this session will focus on the “how” behind what they’ve done, serving as a primer for the industry on how to bridge the gap between a traditionally linear and offline medium, and the way that advertisers and agencies are working today. […]
Mon, Dec 19, 2016 at 6:38 PM