China’s Focus Media: Out-of-Home advertising wins against smartphone (Campaign Asia)
Focus argues that in the mobile internet age the advantages of outdoor have become even stronger. In the face of a weak ad market, the company is clocking up healthy numbers. In Q3, it posted a 31 percent rise in net income and 13 percent boost in revenue, with revenue up 19 percent for the first nine months. […]
Thu, Jan 5, 2017 at 3:15 PM