Broadsign-powered programmatic DOOH campaign achieved a 125% lift in attribution for the Canadian Real Estate Association

Kayla Caticchio. Objective. Along with agency partner No Fixed Address (NFA) and the Broadsign Ads DSP, CREA wanted to evaluate the role of DOOH as part of a larger omnichannel campaign to drive awareness and a positive image for REALTOR.ca, Canada’s leading real estate platform with the most active listings across the country. […]