Broadsign has integrated its digital-out-of-home (DOOH) ad tech platform with the anonymous facial analysis software from Dutch computer vision firm Sightcorp
The combined technologies make real-time audience data more accessible, allowing publishers to report more accurate audience reach numbers and demographics for DOOH campaigns and enhance the end-to-end media buyer experience. […]
Thu, Sep 9, 2021 at 5:47 PM