Brazil: Brands and Advertisers Gravitate towards Digital Signage Services as Traditional Media Wanes (Frost & Sullivan)
SAO PAULO /PRNewswire/ -- As brands and advertisers across Brazil recognize the inherent shortcomings of traditional media, they are investing in newer marketing vehicles like digital signage. The technology has the ability to reach huge audiences and play engaging and targeted messages to them at the point of sale, transit or wait. […]
Tue, Oct 20, 2015 at 11:53 PM