Billups data scientist: How to determine the right duration for your OOH ad campaign (Billups)
By Chen Chen, Data Scientist at Billups. Of course, you want more people to see your ad. Thanks in part to a phenomenon called creative fatigue we can assess when the exposure value of that copy decreases. […]
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Thu, Jan 6, 2022 at 5:28 PM
Thu, Jan 6, 2022 at 5:28 PM