Ben Putland: DOOH creative trends and killer campaigns (Grand Visual)

Advancing technology, increased scale, and steadily growing OOH audiences, all point to a rosy future for DOOH. The last 12 months have been no exception. Bigger budgets and a growing appetite to be more active in OOH, has seen a number of killer campaigns hit the ground – a fact highlighted at last month’s MediaPost DOOH Awards. […]