Axel Springer-owned DOOH ad tech firm Framen wins Obi’s DIY network of 220 videowalls in five European countries (Invidis)
Framen expands its retail media portfolio to include Obi’s large video walls greeting customers at entrances, which are the DIY chain’s trademark digital signage screens. These screens have been available for programmatic booking since 2023, initially through SSP1 by One Tech Group, and now via Framen’s Ads Manager. […]
Fri, Mar 8 at 3:23 PM