AdWeek: New York’s citywide Wi-Fi funded by DOOH ad revenue offers advertisers flexibility
In many respects, LinkNYC is hard not to love. It is free of charge to the city's residents and visitors, CityBridge is splitting the ad revenue with the city, and those involved say the city stands to make $500 million off the screens over the 12 years of CityBridge's contract. […]
adweek.com
Mon, Feb 15, 2016 at 11:49 PM
Mon, Feb 15, 2016 at 11:49 PM