AdAge’s 2019 industry predictions include double-digit growth for OOH advertising
Thanks in large part to new technologies, out-of-home advertising will see double-digit growth in 2019. The Interactive Advertising Bureau, which only includes ad formats that capture at least $1 billion in ad revenue, will also include digital out-of-home in its twice-yearly report for the first time.—G.P. S. […]
Tue, Jan 8, 2019 at 12:22 PM