Ad Age: What is the return on ad spend from Super Bowl ads?
Now that the Super Bowl has ended, the game's advertisers next play is to track return on ad spend (ROAS). Advertisers are intelligently growing their audiences and determining who of these people are real prospects. […]
adage.com
Mon, Feb 5, 2018 at 8:34 AM
Mon, Feb 5, 2018 at 8:34 AM