A new era of OOH advertising in Hong Kong (Marketing-Interactive)
Some of the city’s, biggest, loudest and greatest ad campaigns are featured offline – think the cross- harbour tunnel billboards or the massive MTR and bus dominations. This Master Report, in collaboration with JCDecaux Transport, will delve into the transformation of outdoor advertising across transportation hubs and how OOH has transformed itself to reach new heights. […]
Wed, Jan 9, 2019 at 1:05 AM