According to Rochette, outdoor advertising will also turn into a logistical nightmare. Representatives of the Quebec business community are criticizing measures put in place by the Legault government to protect French. […]
Lisa & Dan Nausley. Michael Jordan was cut from his high school basketball team. Scientific evidence consistently finds that talent doesn’t mean intelligence, motivation, personality traits or even an innate ability to do some specific activity especially well. […]
Industry veteran Kevin Cosbey has been pulling together somewhat informal golf days ahead of industry events for a few years, and the responses and ... […]
The InfoComm trade show has pushed out details on the digital signage components of the event, which is now less than two months out ... […]
From advanced audience targeting to real-time campaign optimization, LMX provides media owners with actionable information that leads to measurable results. Our technology is more than simply a campaign execution tool; it also helps you maximize the value of your pDOOH inventory. […]
In this exclusive Q&A: Rob Aarnes, President of ADI and John Heyman, CEO of Snap One reveal additional details about the $1.4B acquisition. […]
Dan Berthiaume, Senior Editor, Technology. This integration is the latest step Walmart is taking this year to make Walmart Connect more useful to its CPG partners. The retailer also recently announced four key ways it intends to increase the value that Walmart Connect offers advertisers during 2024. […]
Vehicle miles travelled rose 2% in February 2024 compared to February 2023 according the the FHWA February 2024 Travel Trends. Share this with your ad clients. The increase was most pronounced in the central US and Northeast. […]
Interview with Trent Lindmark. We are in 6 states and currently have 6,700 faces. 7% of our revenue comes from our digitals compared to the big 3 (which is 30% plus) we have a lot of opportunities to grow there. […]
For Earth Day 2024 on April 22nd, OAAA and EARTHDAY.ORG have teamed up to encourage consumers to recognize and celebrate Earth Day. EARTHDAY.ORG is unwavering in its commitment to end plastics for the sake of human and planetary health, demanding a 60% reduction in the production of ALL plastics by 2040. […]
Hat Tip Craig Denholm for posting about this on Linkedin … LED ribbon displays – more formally known, I think, as perimeter screens – ... […]
by Genevieve Bowen. The colossal height and width, which is nearly two times the size allowed by county regulations, drew criticism from residents who feared it would disrupt their quality of life and mar the aesthetic of Miami’s downtown neighborhoods. […]
If you or your company installs vinyls and provides maintenance services for out of home companies please email davewestburg@billboardinsider.com the following: Your name or company name. Address. Your phone number. […]
Interview with Stephanie Gutnik, Global Chief Strategy Officer at Billups, a global Out-of-Home (OOH) managed services agency. We are implementing the AI technology to solve problems, namely the misperception that OOH is not measurable. […]
The Out of Home Media Association Aotearoa (OOHMAA) has unveiled its revenue results for the first quarter 2024. Key highlights from Q1 include: Digital Out of Home (DOOH) revenue continued its upward trajectory, accounting for a significant share of Q1 revenue at 78%, amounting to $32.2m. This represents a notable increase of 14% YOY. […]
