The value of touchless retailing experience is the sort of thing that can be debated, but whether you think it is necessary or not in this health crisis, this is a very good example of how to get the creative and user experience right. […]
ATM.TV has developed a specialized software and hardware platform that will allow advertisers to target HD screens placed above ATM units. FCTI recently installed digital-out-of-home (DOOH) screen networks above its ATMs at more than 8,500 participating 7-Eleven stores in the U.S. […]
Tim Bleakley, CEO, Ocean Outdoor. Imagine a scenario in which the Government banned people from watching TV. And if they did, they would be fined £5,000. […]
Omma’s flagship product, OmmaSign, is a fully programmable cloud-based digital signage software platform that is OS-independent. With OmmaSign, smart displays can ‘talk’ to each other, allowing them to keep in sync across one campaign. […]
One obvious opportunity for next year is to take advantage of the feelgood factor that (fingers crossed) comes back in, given the positivity around the vaccines. […]
Ben Allman is Director, APAC at Broadsign and Co-chair of IAB Australia’s DOOH Taskforce. More omni-channel buying. An oft-cited benefit of programmatic DOOH is that it offers advertisers the ability to buy in a less siloed, more ‘omni-channel’ fashion. […]
Clear Channel Outdoor Worldwide CEO William Eccleshare. (The situation now) is not as scary as the second quarter. We’ve had some weeks which have been performing at or better than the prior year in a number of European markets, in the US as well. […]
by Shelly Whitehead. As it released less-than-glowing third-quarter financial results today, Burger King, Popeyes and Tim Hortons parent company, Restaurant Brands International, also announced that it will modernize its drive-thru experience at more than 10,000 North American restaurants over the next two years. […]
2021 will see the Organization’s first ‘world tour,’ three events, two of which are hoped to be live, to be held in Europe, Africa and Asia Pacific in the second, third and fourth quarters of next year. The ‘tour’ will finish with the WOO Congress, scheduled originally for May 2020 and then delayed to 2021 due to the pandemic, in Toronto in May 2022. […]
In this video, The Drum talks to Matthew Dearden, chief executive officer of Alight Media. What have been the major trends in out of home this year? A lot of real-time and near real-time data has come into the way we plan and buy. […]
Re-upping this … registrations are coming in, but there are still slots available for industry friends to log in and see what their spare bedrooms, dining rooms or other makeshift home offices. […]
There have been lots of examples of transparent and regular LCDs acting as cooler doors in grocery and other food and booze retail settings, but I think this is the first time I have seen using LED to surround cooler doors. It’s great. This is a special “Good Mood Food” section set up in select BP gas and convenience store operations in New Zealand. […]
Hat Tip Bob Raikes/Display Daily The scale of this LED video wall project in Shanghai is mind-wobbling. A new multi-model mass transport hub in that mega-city – which connects rail, bus and air travel under one very big roof – has some 1,800 sq. meters of fine pitch Absen LED walls. […]
Unlike many cities across Texas and the country, Houston has not been allowing digital displays for off-premise signs. However, an email from Richard Rothfelder this week indicates that Houston is changing their mind on digital billboards. […]
Nancy Cooper, Global Editor in Chief, Newsweek. Many corporations have stepped up in this crisis. They care about being good citizens and give back to the communities they operate in. […]
