By Emilie Crowe. Last week, Amazon launched the Digital Signage Ads product that allows brands to run digital advertisements in physical store signage. Shoppers can now view or engage with a brand in a physical environment at the time of purchase. […]
By Jim Lyke. A lot of my local customers were in Rockford. I became a chamber ambassador because I saw it as a great way to meet business people. […]
By: Julia Cramer. Synopsis: We are entering an era focused on privacy, and DOOH needs to be ready. Buckle up as we head into the Data Privacy Era. Everyone in the AdTech industry has heard that Google and Apple are making updates to further protect personal privacy, limiting sharing of user data with third parties and ending cross-app tracking. […]
Part of an extensive lobby renovation begun in 2020, the Marriott Marquis renovation features two 50-foot 800-nit Direct Video LED single-panel video walls, each with 1.8 mm pixel pitch. […]
Jonathan Gudai examines how innovation from Adomni and Shoutable are bridging the world of social media and DOOH advertising. […]
By Chris Pash. A study published in the journal Aerospace puts space advertising as a promising but still futuristic concept for outdoor advertising Some space advertising has already been done, including logos on board a rocket, branded food delivery to the International Space Station and a Tesla launch into the void. […]
Over the last two weeks, marketing leaders gathered at Advertising Week New York, Programmatic I/O and Digital Signage Week — of which includes the DPAA Global Summit, AdTECH: OOH and more — to discuss the emerging opportunities in media that exist today. […]
During its annual advertising conference held last week, Amazon said it will be rolling out the capability to use digital signage ads that can be created through its programmatic ad campaign tool in DSP, to make it easier for brands to run ads through its Amazon Fresh grocery stores. The digital signage ads in DSP will be “available in November to eligible U.S. […]
The deal is the culmination of a selection process that began in 2020 and covers 23 European markets, bringing digital signage and content renovations to Subway's 5,000 stores throughout Europe, with its greatest presence in England, Germany and France. […]
The Marriott Marquis in New York’s tourist mecca of Times Square has one of the larger LED video walls on the planet lining a ... […]
A small Denver tech company called Alpine Media that does digital signage solutions and mobile messaging for guests at ski resorts has expanded its ... […]
The Impact Outdoor Kiosk is designed for a variety of outdoor environments. Outdoor rated paint, primer, plating, stainless-steel hardware and IP54 rated device storage protects displays and components against harsh outdoor conditions. The new line of kiosks is designed to UL 2442 Part 2 standards, TUV Listed and tested to withstand winds up to 140 mph. […]
invidis Strategy Awards were presented for the first time this year at the Digital Signage Summit Europe on October 28, 2022. Unlike other invidis awards, the Strategy Awards are not based on quantitative metrics – they recognise strong leadership, strategic thinking and excellent execution. […]
Intuit Dome, the team's new home, will be opening in Inglewood in 2024. In addition to the LA Clippers, Globant works with several of the world's largest sports and entertainment organizations. Earlier this month, Globant announced an agreement with FIFA to become the Global Platform Supporter of FIFA+ and a supporter and sponsor of its flagship events. […]
U.S. sporting goods retailer Dick’s has been introducing new experiential stores – each called a House of Sport – in a handful of locations, each going heavy with hand’s-on and digital experiences, and each wth a lot of digital display. This is one of them, though not sure which. […]
