The 440 companies account for 376,910 total faces. 1 Lamar Advertising 153,200 Louisiana; 2 Clear Channel Outdoor 49,699 Texas; 3 Outfront Media 42,125 New York; 4 Adams Outdoor. 10,000 Georgia; 5 Reagan Outdoor 9,200 Utah; 6 Link Media 7,659 Georgia; This list is roadside and poster faces. […]
Locally-based Global NJ Brands Including Audible, Rutgers University and Atlantic Health System are First to Debut Ad Campaigns in the New Terminal NEWARK, N.J., Jan. 17, 2023 /PRNewswire/ -- Clear Channel Airports (CCA), the Americas-based airports business of Clear Channel Outdoor Holdings, Inc. […]
Police in the Netherlands used those shower-stall like transparent LCD set-ups in shopping malls to help generate leads on a series of sexual assaults ... […]
One of the more impressive lobby video walls I have seen is in one of the headquarters office towers of Salesforce, in downtown San ... […]
If I’m stuck in an airport because of delays or lengthy connection gaps, I’m finding a bar and a Bloody Mary, but a company ... […]
By Juliana Lai. The economic uncertainty and government-mandated lockdowns brought on by COVID-19 saw a decrease in spending in the out-of-home (OOH) advertising space for 2020. Faced with tighter budgets, advertisers had to reassess the need for large upfront commitments that come with traditional OOH media buys – e.g. […]
Ocean Outdoor donates 2% of the Group’s annual reported revenue to environmental charities in the form of advertising value across the company’s extensive UK digital screen network. […]
By Will Brownsdon (managing director EMEA, Hivestack) While the creative innovations in DOOH are clear for all to see, many are yet to embrace the transformative buying models afforded by programmatic DOOH and are opting to only buy static out-of-home (OOH) inventory the traditional way. […]
by: Kaeli Gilchrist. Today’s out-of-home advertising is data-driven. Measuring OOH performance is not exactly like measuring online or TV, but in some cases, the metrics are the same. […]
If you have spent any time in the pro AV industry, you’ll know that the gender mix is very much like it is in ... […]
by Daniel Brown — Editor, Networld Media Group. "What fascinates me about the industry as a marketing person is that digital signage is kind of the marriage between IT and marketing," Yalcin said. "You really need both to succeed. […]
Samsung has done an interesting partnership that sees its SMART Signage all-in-one display platform as new endpoints for content published out of what’s marketed ... […]
This is an anamorphic illusion spot running on The Billboard That Ate Times Square – the giant LED that is the front face of ... […]
With ISE 2023 just a couple of week out, it’s reasonable to look at the exhibitor list and hall maps as pretty much locked ... […]
Betsy McLarney, CEO, EMC Outdoor. It’s time to take a look ahead at the Out of Home media trends we see lining up in 2023. Last year was a year of recovery for Out of Home media. […]
