InfoComm 2023, June 10-16 (exhibits 14-16) in Orlando, Florida, will present a wide-ranging digital signage program, featuring in-depth workshops, the D=SIGN conference, show floor tours, and networking mixer at Vū Orlando. […]
by Daniel Brown — Editor, Networld Media Group. Is there a way to survive or even thrive unprecedented global challenges, including pandemic, recession and times of war? […]
75Media expands portfolio with the acquisition of 122 new billboard sites, including Scotland’s largest roadside advertising structure, the M8 Tower in Glasgow. The company’s expansion into Scottish territory comes as part of its long-term partnership with Wildstone, the UK and Europe’s provider of outdoor media infrastructure. […]
Hat tip to UK-based AV Magazine for catching something I missed at first glance about the very expensively renovated Tiffany & Co. flagship at ... […]
Photo: Beijing Daily/Cheng Gong If that huge LED set-up inside the China National Film Museum near Beijing that I posted about Monday seemed vaguely ... […]
Vistar Media, a global provider of technology for digital out-of-home (DOOH), and Lamar Advertising Company, one of the largest outdoor advertising companies in the world, have launched the new Denver Transit DOOH network. […]
A single entry into a web-based portal. Four years ago Tractor Outdoor started its move away from static inventory and towards growing its DOOH portfolio across the country. Scaling the DOOH business operationally required a properCMS platform on which to build. To achieve this, Tractor decided to work with DoohClick, initially evaluating the platform for its gas station forecourt network. […]
There are a lot of screens at sports and entertainment venues, and when it’s possible to buy a 4K TV the size of a ... […]
A reader passed along a link to discussions on Reddit focused on the seemingly endless changes to Twitter since it was acquired by Elon ... […]
DOOH: “A Very Obvious Target” When discussing the carbon footprint of media buys, Ocean Outdoor’s Richard Malton says that the digital out-of-home placements (like electric billboards for instance) have something of a bullseye painted on their back. […]
The Wall Street Journal reports that a series of disputes over digital signs has arrived in sunny San Diego, where critics say a longstanding strict stance on new billboards is now under pressure from a proposal to allow outdoor digital kiosks. […]
DoohClick's OOH ad network platform now connects directly to Lucit, a provider of digital billboard inventory connectivity software. The integration allows Lucit customers to seamlessly leverage thousands of OOH screens running DoohClick’s platform in 11 markets across Europe, Africa, Asia and North America. […]
It comes as the first comprehensive findings from the outdoor media company’s Brand Buyer Tracking (BBT) effectiveness studies show a more than 50% increase in buyers of brands that ran Out of Home campaigns across oOh!’s broadcast network, consisting of Street, Retail and Rail small format environments. […]
Outfront Canada, a subsidiary of Outfront Media Inc., has partnered with advertising agency RCC Media Inc. to roll out 39 digital bridge overpass screens and eight large-format digital bulletins throughout the Greater Toronto Area (GTA). Photo courtesy Outfront Media Canada Outfront Canada, a subsidiary of Outfront Media Inc., has partnered with advertising agency RCC Media Inc. […]
INDIA. Airports Authority of India (AAI) has launched a tender for the advertising concession at Chennai International Airport. The winning bidder will develop and manage 18,500sq ft of advertising space for a maximum period of seven years under the contract. […]
