Via Display Daily (pay wall) A start-up has started taking reservations for a free 55-inch 4K TV that has a second ribbon LCD below ... […]
Emily McCue Baldeschwiler, Product Manager for Food & Beverage at Spectrio. By displaying menu items, offers, and specials on screens, QSR operators can effectively communicate with their customers and influence their purchasing decisions. […]
by Rajvi Kantaria. Why create a campaign that 16% of your demographic can’t relate to instead of curating one that speaks to all? Especially when you consider that Black, Asian and multi-ethnic consumer decisions are driven more by ethical considerations than the general population. […]
Digital OOH is the biggest growth driver globally for JCDecaux, which has reported 13% growth in that category – more than double that of ... […]
Billboard Insider’s take: Link Media keeps growing and benefiting from scale economies. Link’s parent Boston Omaha has approximately $100 million in cash and marketable securities to put into growth or acquisitions in an addition on an unused $500 million shelf registration. […]
LOUISVILLE, Ky., May 15, 2023 -- Creative Realities, Inc. (“Creative Realities,” “CRI,” or the “Company”) (NASDAQ: CREX, CREXW), a provider of digital signage and media solutions, reported its financial results for the first quarter ended March 31, 2023. […]
Officially launched at ISE 2022, PPDS created the Global Partner Alliance (GPA) program to connect multinational businesses with PPDS’ regional integration specialists for the execution of projects anywhere in the world. Announced to members during the third global meeting for the PPDS GPA, hosted in Barcelona, Spain, the Alliance has grown from 60 to 118 members. […]
By Chris Bassler, President of Bassler & Co. Insurance Agency. When you manage billboard assets for others you are essentially in the property management business. […]
The steady, year-over-year growth of the digital signage market provides a solid foundation for integrators to capitalize on. […]
Digital out-of-home company, Captive 8 OOH has launched digital vehicle top advertising on the city’s iconic red taxi’s. Now The Digital Top is a two-sided, eye-level LED display mounted atop taxis. It boasts a 280-degree viewability, auto brightness to maximize visibility at any time of the day. […]
Photo: TDM Space Athletic wear retail seems to always have a lot of screens and visual energy, but this new Rise store for Nike ... […]
It is human nature to be attracted to digital signage with bling – big and flashy screens that demand attention. But here’s a good ... […]
Objective: White Claw®, a popular North American hard seltzer brand with a cult following, wanted to reach and connect with a custom target audience of young adults and drive awareness and consideration of their beverages using programmatic (DOOH). […]
The event is a joint venture between Integrated Systems Events (ISE) and invidis consulting. Panels on key digital signage topics will be held at the Town Hall. To encourage dialogue between panellists and attendees, the stage will be in the centre of this intimate space, with the audience on all sides. […]
This event is aimed at those already in AdTECH wishing to learn more about the Out of Home Industry, and for those in Out of Home who wish to better understand Automation, Programmatic Buying, Marketplaces, Media Exchanges and Revenue Management. This event is being Chaired by Stephanie Gutnik | Global Head of DOOH | Yahoo! […]
