Raw Feed & Search

DOOH supply-side platform Location Media Xchange (LMX) adds 15,000 media assets in APAC to its inventory via integration with DOmedia and BillboardsIn

12th December 2023, Malaysia – Location Media Xchange (LMX) and DOmedia have made over 15,000 out-of-home (OOH) media assets available to purchase online through BillboardsIn.com, the OOH ad marketplace. Starting today, advertisers can plan and buy local ad campaigns in Singapore, Malaysia, Indonesia, Thailand, Philippines, Vietnam and India. […]

Location Media Xchange (LMX) · Promoted content
Tue, Dec 12, 2023 at 5:41 PM

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UK DOOH ad operator Smart Outdoor selects DoohClick as its ad network management platform

Smart Outdoor, which operates a portfolio of digital out of home screens in the North East of England and Scotland, has appointed DoohClick as its ad network management partner. The deal marks DoohClick’s entry into the UK out of home market following a year of expansion across Europe, the Middle East, the USA and South Africa. […]

doohclick.com · Promoted content
Tue, Dec 12, 2023 at 5:40 PM

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Digital signage in travel industry: A recap of last week’s Self-Service Innovation Summit in Miami (DSToday)

by Daniel Brown — Editor, Networld Media Group. […]

digitalsignagetoday.com
Tue, Dec 12, 2023 at 5:24 PM

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A look back at out-of-home in 2023: fakes, 3D, sustainability and growth (The Media Leader)

The Media Leader asked out-of-home media owners, specialists and trade bodies what the most significant change in the sector was and the biggest surprise this year. The rise and fall of fake out-of-home? […]

the-media-leader.com
Tue, Dec 12, 2023 at 4:55 PM

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Showcase Cinemas Sees 20% Lift In Food And Bev Sales After 568 Screen Modernization (16:9)

Wide ribbons of digital menu displays isn’t an overly new feature in the cinema business, but what’s interesting with a rollout across the Showcase ... […]

sixteen-nine.net
Tue, Dec 12, 2023 at 8:35 AM

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What’s The State Of The Digital Signage Industry? Complete A Quick Survey To Share Insights And Data (16:9)

Help characterize the state of the digital signage marketplace by freeing up a few minutes to complete an online survey. Our German language content ... […]

sixteen-nine.net
Tue, Dec 12, 2023 at 7:28 AM

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Huge Digital Facade Draws Eyes To Canadian Outerwear Brand Arc’teryx’s Toronto Flagship (16:9)

This is a very impressive digital facade for the Canadian outerwear brand Arc’teryx, which has a flagship store in Toronto’s high-end Yorkdale Mall. I’ve ... […]

sixteen-nine.net
Tue, Dec 12, 2023 at 6:32 AM

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Inside Broadsign: Celebrating 20 years of lighting up out-of-home

Kayla Caticchio. Our 20th anniversary isn’t just about looking back; it’s also about looking forward. While work was being done at our headquarters, we were also busy working on exciting product updates to continue our evolution in the OOH space. […]

broadsign.com
Tue, Dec 12, 2023 at 12:10 AM

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Samsung wins U.S. digital signage patent case against MRI (Channel News)

By Melissa Fitzgerald. The U.S. International Trade Commission (ITC) ruled last month that Samsung Electronics and Samsung SDS did not violate any patents over outdoor electronics displays after looking into a patent infringement suit filed by Manufacturing Resources International (MRI) last year. […]

channelnews.com.au
Mon, Dec 11, 2023 at 9:44 PM

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What to expect in legal developments for OOH (Billboard Insider)

Richard Rothfelder, Rothfelder & Falick LLP. The year 2023 was full of legal developments. For example, as reported in the April 3rd edition, the Fifth Circuit Court of Appeals ruled that Austin’s different treatment for digital on and off-premise signs was constitutional in a 2 to 1 split ruling in Reagan vs Austin. […]

billboardinsider.com
Mon, Dec 11, 2023 at 3:43 PM

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Public Information Display Market Up Almost 14% Year On Year: Omdia (16:9)

New research released by Omdia suggests the public information display market has bounced back from a dip a year ago, with interactive displays being ... […]

sixteen-nine.net
Mon, Dec 11, 2023 at 9:05 AM

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oOh!media CEO says the company can now measure sales uplift from DOOH campaigns (Mumbrella)

Cathy O’Connor, CEO, oOh!media. On average, campaigns using our path-to-purchase formats, namely Street Furniture and Retail, saw an average sales uplift of 8.6% during the campaign. […]

mumbrella.com.au
Mon, Dec 11, 2023 at 9:04 AM

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Everyone in the OOH industry must prioritise accountability: JCDecaux Australia CEO (AdNews)

By Steve O’Connor. In the realm of digital-first marketing, there is a collective desire for established norms governing our transactions, measurements, verifications, and every aspect in between. Currently, we haven't reached that point, but it's within our grasp. […]

adnews.com.au
Mon, Dec 11, 2023 at 9:02 AM

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Visionect Release CMS Tuned And Optimized For E-Paper Displays (16:9)

For logical reasons, I think we all get so fixated on the energy-sipping “green” characteristics of e-paper displays that we kind of forget that ... […]

sixteen-nine.net
Mon, Dec 11, 2023 at 8:54 AM

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Broadsign, SignageOS Folks’ 24-Hr Ski Efforts This Weekend Raise $31K For Kids’ Causes (16:9)

A big tip of the toque to the folks at Broadsign and SignageOS who competed over the weekend at a 24-hour sports relay challenge ... […]

sixteen-nine.net
Mon, Dec 11, 2023 at 8:17 AM

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