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Digital Signage ROI Statistics (Infographic by Mvix)

Retail digital signage allows businesses to make it easier for their customers to complete their shopping journey on their own terms. By making the technology a crucial part of the customer buying experience, retailers get: A 46% increase in customer satisfaction; A 32.8% growth in repeat buyers; A 31.8% upswing in overall sales volumes; Customers spend 30% more time in stores. […]

mvixdigitalsignage.com
Thu, Nov 3, 2016 at 5:28 PM

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Saddle Ranch Media Launches Cannabis Medical Education DOOH Network (Market Wired)

As a Place-Based-Media network, the Cannabis Users Network, is planned to be distributed to a wide audience that includes medical practices, cannabis dispensaries, and other health services locations that make up the Point-Of-Care portion of the Digital-Out-Of-Home ("DOOH") advertising space, which has revenue of $4.5 billion. […]

marketwired.com
Thu, Nov 3, 2016 at 5:27 PM

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Global ad spend growth to slow in 2017; OOH to grow 3.2 percent (Mumbrella)

Advertising spend growth is to slow globally next year, including in China, but regional rival India is to see an even brisker rate of growth in 2017, according to data from Warc. The pace of growth of mobile, the fastest growing medium, is to slow from 47.1% this year to 34.2% next year. […]

mumbrella.asia
Thu, Nov 3, 2016 at 5:26 PM

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Booking of billboard space made easier in five Asian countries (Straits Times)

Local media company Moving Walls has started an online service that allows advertisers to book space on more than 2,000 digital billboards in five Asian countries, including Singapore. More than 900 digital billboards - they display images controlled by a computer - across 150 locations, and owned by companies such as Singapore Press Holdings and Mediacorp, can be booked here. […]

straitstimes.com
Thu, Nov 3, 2016 at 5:22 PM

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DPAA Video Everywhere Summit 2016 report by Quividi

Brands are mixing Media, Data and Technology to better contextualize their communication and take advantage of “moments”/ “occasions” With data and insights, every moment has become actionable. DPB networks need to invest in actionable data (Quividi data, mobile behavioral data…) to help brands better engage with their audiences, over time or in real time. […]

quividi.com
Thu, Nov 3, 2016 at 4:17 PM

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Clear Channel Ireland launches retail DOOH network with Amscreen (Amscreen)

The deal, penned less than 6 weeks ago, has already seen the installation of a network of digital screens in Dublin’s popular Westend Shopping Park. The 70” free standing digital displays have been developed by the UK-based Amscreen and marks the first deployment with Clear Channel Ireland. […]

amscreen.eu
Thu, Nov 3, 2016 at 3:52 PM

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JCDecaux’s Q3 2016 revenue update

T […]

Thu, Nov 3, 2016 at 3:47 PM

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New York Digital Signage Week Recap DOOH (DSConnection)

Here’s a quick breakdown of all the main events in case you missed it: Digital Signage Expo’s joint event with the Digital Signage Federation entitled “Coffee and Controversy” was a big success. Approximately 100 industry folks showed up for breakfast followed by an engaging panel discussion led by Ken Goldberg of Real Digital Media. […]

digitalsignageconnection.com
Thu, Nov 3, 2016 at 3:42 PM

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LG treats NYC Digital Signage Week to New Technologies and the Life’s Good Lounge (LG)

Jaws dropped at the sight of our incredible In-Glass OLED Wallpaper, Dual-Sided Curved Tiling and Flat OLED Displays, 55-inch OLED Hospitality TV, and the 86-inch Ultra Stretch Signage in a freestanding four-sided pillar configuration. Large-format displays and the Clover Video Wall drew plenty of attention too. […]

lgamazingdisplay.com
Thu, Nov 3, 2016 at 2:32 PM

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16:9: Rush Call For Speakers – NYC – Nov. 9th

I’m moderating a panel at an Infocomm Connections digital signage event next week in New York, and a couple of speakers have had to drop off last minute because of other commitments. So I’m looking for a couple of people to step in. […]

sixteen-nine.net
Thu, Nov 3, 2016 at 9:29 AM

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16:9: Tech Manufacturing Giant Foxconn Merging Augmented Reality And Digital Signage

Via Nikkei Asian Review Monster Asian technology manufacturer Hon Hai Precision Industry, also known as Foxconn Technology Group, has announced its funding of a newly-formed startup aimed at bringing augmented reality into digital signage. […]

sixteen-nine.net
Thu, Nov 3, 2016 at 9:01 AM

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Digital OOH Delivers for Storks International Release (Grand Visual)

Warner Bros promoted the release of 3D family film, Storks, with an extensive international DOOH campaign. Grand Visual produced the digital out of home creative for over 12 countries, including master animations to be used for additional localised adaptations. In the film, Storks have moved on from delivering babies and now they deliver packages for a global internet retail giant. […]

Thu, Nov 3, 2016 at 12:59 AM

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Digital signage patent troll litigation update November 2016 (Billboard Insider)

A representative of Samsung Electronics America which owns Prismview LLC. asked Insider to make two corrections to an article published last week on T-Rex sign litigation. First Prismview, not Samsung is the entity which sells digital billboards. […]

billboardinsider.com
Thu, Nov 3, 2016 at 12:02 AM

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Nationwide DOOH Campaign Promotes Tonight Show Starring Jimmy Fallon (Grand Visual)

NBC Universal is launching a nationwide dynamic digital out of home (DOOH) campaign to celebrate the arrival of the US number one ranked late night TV series: The Tonight Show Starring Jimmy Fallon. The popular chat show premieres on E! from 1st November at 10pm, with each episode shown in UK 24 hours after the US broadcast. […]

grandvisual.com
Thu, Nov 3, 2016 at 12:01 AM

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BroadSign’s digital signage software to power DOOH network for the world’s 11th largest retail chain, Auchan Group in France

3,500 displays are to be deployed across Auchan stores in France. Croix, France. November 2, 2016. […]

Wed, Nov 2, 2016 at 11:45 PM

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