Check out the video below for some priceless tips from industry experts at some of the world’s biggest companies. […]
The Korean display manufacturers continue to have this curious affection for using attractive women as decorative baubles when they issue images of their newest products. They do it from Seoul and they also do it from Amsterdam. […]
APN News & Media has booked a $6 million loss for the full-year as the media company was impacted by a spate of deal-making amid a business transformation. Corporate transactions also included the acquisition of the remaining 50 per cent of outdoor advertising firm Adshel for $268.4m and the acquisition of digital business Conversant Media. […]
I have been trying to get Chris Riegel for an in-person interview for almost a year, but the CEO and sole owner of STRATACACHE has been a busy guy in recent months, expanding his business organically, but also through acquisitions of competitors like Scala and Real Digital Media. […]
Lamar Advertising (NASDAQ: LAMR) reported Q4 EPS of $0.81, $0.02 worse than the analyst estimate of $0.83. Revenue for the quarter came in at $386.7 million versus the consensus estimate of $388.44 million. “We concluded 2016 with a solid fourth quarter,” said Lamar CEO Sean Reilly. […]
Digital signage professionals weigh in on how the category will evolve in 2017 and which integration firms will evolve with it. […]
Kinetic Worldwide, the WPP unit specializing in out-of-home marketing, said it is launching an automated trading platform that will gather major out-of-home (OOH) media owners under one roof. The company will collaborate with Bitposter, a trading platform for OOH media, on an integrated trading platform catering to such major OOH media owners in the U.K. […]
Millennials and Gen Z represent a huge opportunity for fast casual brands; millennials have been the largest age group driving the increase in visits and, ergo, profits for fast casual restaurants, and more than one-fifth of Gen Z's budget goes toward food. […]
As mobile device usage exploded, and resulted in enormous ad spend, it’s evolved into a strategic ally for OOH. Instead of eroding audiences as it does with most traditional media, mobile is used most heavily in the OOH space creating a natural convergence of the two. […]
If you have been to a mall or big campus area, you’ve likely walked up to a touchscreen to get some help locating a shop or office – working off a name or category, like “shoes.” So what if the main option was a logo cloud? That’s the approach used in the Abu Dhabi Mall in guess where. […]
To be presented Thursday, March 30 at 2 p.m., this session will look at the stages in creating a financial analysis of a digital signage solution as well as what tools will be needed in order to best understand and analyze the findings. In the end, the goal will be to arm attendees with the tools needed to make their solutions successful. […]
The city of Milwaukee scored a legal victory Tuesday when an appeals court upheld real estate tax assessments on billboards owned by Clear Channel Outdoor between 2009 and 2013. justice-shutterstock_140867215 Clear Channel had paid around $7.2 million on the roughly 850 billboards it owns in the city, but challenged the real estate assessment as invalid. […]
The chief executive of outdoor advertising company Ooh!Media is confident its proposed $1.6 billion merger with rival APN will get the green light from the competition regulator. […]
As a first-time attendee at Digital Signage Expo, you will go through a whole range of emotions… from the “oooh and aaaah” of the visual experience, evolving into the awesome realization that all things digital signage are right there, in one place. As you walk into the exhibit hall, there is a tendency to be overwhelmed by the numbers, sizes and types of displays. […]
Outsmart, the trade body for the Out of Home (OOH) industry, has announced that the total revenue reported across all Out of Home advertising for 2016 is £1.1 billion. The quarter September to December generated £316 million, up by 2% year on year and the highest quarterly total ever recorded. […]
