Ahold Delhaize USA’s in-house retail media network links with ad sales platform (Grocery Dive)
AD Retail Media has joined forces with ad sales platform Placements.io to streamline the retail media platform’s sales, advertising and finance operations, according to a Tuesday announcement. Bobby Watts, senior vice president of AD Retail Media, said in the statement that the tie-up will update its ad sales workflow and sharpen revenue management. […]
Thu, Jun 27 at 5:11 PM