by Balthasar Mayer. JC Decaux has its contract with the London public transport company, Transport for London (TFL) renewed. Under this agreement, JC Decaux will continue to manage and market more than 4,700 bus shelters with around 9,000 billboards and 612 DooH screens. […]
Charlie Callari. 4th quarter presents a unique opportunity for OOH ad sales. Many businesses are looking to spend their remaining ad budgets before the year ends, and OOH can be a powerful channel for them to do so. […]
Houser Audio upgrades courthouse AV with Alfatron's DSP units, amplifiers and fiber optic cables for superior audio infrastructure. The post Houser Audio, Alfatron Electronics Streamlines AV Systems at Philadelphia’s First Judicial District appeared first on Commercial Integrator. […]
AVPros.io taps #AVLivingLegend Mark Delguidice as VP of Sales, leveraging his 34 years of AV expertise to drive west coast expansion. The post Mark Delguidice Joins AVPros.io as VP of Sales appeared first on Commercial Integrator. […]
Absen has partnered with SignNova to expand availability of its LED displays across U.S., focusing on the DOOH and sports markets. The post Absen & SignNova Announce New Distribution Partnership appeared first on Commercial Integrator. […]
PlexusAV partners with Netchange to boost AV-over-IP solutions in the Netherlands, enhancing market growth and support. The post PlexusAV Expands into Dutch Market with Netchange Partnership appeared first on Commercial Integrator. […]
Montreal-based creative technology shop Moment Factory has taken the interesting step of launching a new business unit that makes already-designed immersive multimedia experience available ... […]
Visionary appointed Ryan Curtright as technical support engineer to enhance in-house support and drive continued growth. The post Ryan Curtright Joins as Technical Support Engineer, Visionary appeared first on Commercial Integrator. […]
Congratulations to the good folks at Esprit Digital, the retail and DOOH focused specialty display company in a little town north of London. They ... […]
Veridooh has been seeing increasing demand from agencies and brands for independent verification for greater confidence and transparency in their OOH investment New York: Award-winning adtech company Veridooh has today announced a partnership with Place Exchange, a leading global Programmatic OOH Supply-Side-Platform (SSP). Through this partnership, Veridooh’s world-first SmartCreative verification technology is now available for all programmatic OOH buyers leveraging Place Exchange’s SSP across the world. Veridooh enables brands, media owners and agencies to independently track and verify the delivery of programmatic DOOH campaigns in close to real time. […]
The HDMI Licensing Administrator, Inc. (HDMI LA) Brand Protection Team stands as a guardian against counterfeiters and unauthorized users, ensuring that the HDMI® trademark retains its value and reliability. The post Safeguarding the HDMI® Brand: The Vital Role of Brand Protection appeared first on Commercial Integrator. […]
Since 1942, the OBIE Awards have honored the best, most innovative, and breathtaking activations in our industry. Short for “obelisk” – the ancient Egyptian stone pillars that are the foundation of modern advertising – the OBIEs are a celebration of the best designs in the out of home (OOH) industry. […]
Nearly one-third (29%) of UK ad campaigns over the past 18 months have utilised programmatic digital OOH (DOOH), tied with the US and France for the highest rate of adoption for programmatic DOOH globally. That is according to a new study by global DOOH marketplace Viooh, which predicts programmatic DOOH adoption will reach 36% within the next 18 months. […]
According to VIOOH, the global survey of 1,200 advertisers and agencies across the US, UK, Australia, Germany, France and this year’s guest market Brazil, reveals an anticipated increase in prDOOH investment of 28% over the next 18 months, led by US, UK and French marketers, all projecting a 29% growth in investment. […]
Political Ads Don’t Have To Be Boring Let’s have some fun… The 2024 presidential election… The post A Vehicle For Your Voice appeared first on Wrapify Blog. […]
