Raw Feed & Search

Warc: Australian adspend flat, outdoor on the rise

Mumbrella suggested that newspapers will probably be overtaken by outdoor during the course of 2015. The former's share of the market has fallen back from 12.1% in 2013 to 10.4% in 2014, while that of outdoor has climbed from 8.8% to 9.7%. Television continues to take the lion's share of advertising expenditure, accounting for 47.2% of the total, although this was down from 48.8% in 2013. […]

warc.com
Thu, Jan 15, 2015 at 11:51 PM

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Google Glass Shatters, Apple Watches With Delight (source – Linkedin Pulse)

The Wearable War has taken an unexpected turn: Google has decided to no longer market Glass, the eyewear it launched with great fanfare just under three years ago. This is no typical end-of-life story for a Google beta project. Glass was touted as the future, and Google until now had given every indication it was firmly behind the tech. […]

linkedin.com
Thu, Jan 15, 2015 at 11:28 PM

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AT&T Integrated Solution Powers McDonald’s USA’s New Digital Menuboards

AT&T, LG Electronics and STRATACACHE collaborate to help McDonald's USA roll out digital menuboards in restaurants across the country. […]

digitalsignageconnection.com
Thu, Jan 15, 2015 at 8:44 PM

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SMART Technologies Unveils New Value Line of Interactive Flat Panel Displays

New 4000 series for education priced to bring benefits of IFP technology to even more classrooms. […]

digitalsignageconnection.com
Thu, Jan 15, 2015 at 8:18 PM

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Matrox to Demonstrate Three Products at DSE 2015

Multi-display graphics cards, video wall controller boards and H.264 encoders/decoders will be showcased at this year’s show in Las Vegas. […]

digitalsignageconnection.com
Thu, Jan 15, 2015 at 4:53 PM

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Digital Signage Federation Announces 2015 Board of Directors

Ken Goldberg was named the 2015 chairman, while Randy Dearborn and Richard Ventura join the Executive Committee. […]

digitalsignageconnection.com
Thu, Jan 15, 2015 at 4:08 PM

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Purdue Boilermakers Add Weatherproof SunBriteTV Displays

By the time the project is completed, more than 30 displays throughout the school's football stadium will be replaced. […]

digitalsignageconnection.com
Thu, Jan 15, 2015 at 3:34 PM

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CampaignLive: CES 2015: What does it mean for marketers?

The strong showing from agencies at the event embodies how important technology has become to marketing -- and vice versa. […]

campaignlive.co.uk
Thu, Jan 15, 2015 at 2:00 PM

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CampaignLive: Clear Channel Outdoor Planning Awards 2015

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campaignlive.co.uk
Thu, Jan 15, 2015 at 1:57 PM

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Shanghai kiosk, digital signage show set for September

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digitalsignagetoday.com
Thu, Jan 15, 2015 at 1:51 PM

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Study: Digital Signage Is Positive Addition To Banking (source – bsminfo, STRATACACHE)

Digital retail solutions company STRATACACHE recently released the results of its Understanding the Role of Digital Signage in Retail Banking survey, overseen by Brand Finance and Luth Research, both market research firms. The study surveyed almost 4,000 respondents across 17 North American banks in January and February of 2014. […]

bsminfo.com
Thu, Jan 15, 2015 at 1:50 PM

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AVNetwork: Digital Signage Tech Manager Insights

When it comes to digital signage, Jessica Stevens, PMP, has been there and done that. This 15-year, AV/IT industry veteran is an expert in all aspects of the digital signage category: live streaming, video-on-demand, satellite networks, touchscreen interaction, and large file content distribution. […]

Thu, Jan 15, 2015 at 1:48 PM

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Ian Somerhalder’s Azzaro ad tweet leads to Social & Sales Success (source – JCDecaux)

Social Buzz Azzaro’s latest fragrance campaign in Miami Airport, featuring the American actor Ian Somerhalder, went viral when the actor upon seeing it shared the campaign on Twitter. Fans followed in his footsteps, uploading and sharing photos of the campaign from their smartphones as they passed through the airport.  Sales Growth In addition to the social media impact, the four week long Azzaro Pour Homme campaign that dominated the duty free area on banners and digital screens in the North Terminal, led to a impressive rise in sales. […]

jcdecaux-oneworld.com
Thu, Jan 15, 2015 at 8:00 AM

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NCR Unveils a New ‘Grab and Go’ Self-Checkout Solution

NCR SelfServ 90 can be used as a freestanding kiosk, installed on a countertop or mounted on a wall. […]

digitalsignageconnection.com
Wed, Jan 14, 2015 at 8:10 PM

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Apttus Delivers Impact With Cascade Collaboration Video Wall

Prysm video wall in Apttus headquarters allows the company to showcase its business solutions on 75 square feet of engaging digital canvas. […]

digitalsignageconnection.com
Wed, Jan 14, 2015 at 8:02 PM

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