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Friday, February 27, 2015 Fri, Feb 27, 2015

JCDecaux Airports: Perfectly Poised to Engage with International Tourists

The world is on the move with 1,138 million international tourists in 2014, according to the World Tourism Organisation. This is a 5% increase across all regions, with the Americas enjoying the highest level of growth. Europe on the other hand, wins the top spot in terms of the number of international arrivals, visited by over half of the world’s tourists (588 million). […]

jcdecaux-oneworld.com
Fri, Feb 27, 2015 at 10:41 AM

UK Out of Home Industry Profits Hit £1bn Thanks to Digital

Digital OOH campaigns such as this one from Media Agency Group, OOH International's parent company, have had a great impact on the outdoor advertising industry, with increased profits for 2014The Outdoor Media Centre (OMC), the trade association for outdoor media owners, has reported that a strong fourth quarter saw profits for the UK's out of home advertising sector hit the £1 billion mark during 2014. The latest figures from OMC reported that revenues were up 6.1% in the last quarter of the year, with the increasing number of digital out of home advertising sites available a major contributing factor to the industry's improved success.The association listed the top ten advertisers in the last quarter as:- Asda Stores- BSkyB- KFC- 02 UK- Sony Mobile- TalkTalk- TSB Bank- 20th Century Fox- Vodafone- Warner BrosGoogle also invested heavily in outdoor advertisements as it ran campaigns to promote YouTube, Android and Google Outside. […]

feedproxy.google.com
Fri, Feb 27, 2015 at 7:20 AM

invidis: Volatile business sentiment of the digital signage market in Italy continues in 2015

Since November, the Digital Signage Business Climate Index (DBCI) in Italy fell by 8,63 points to reach 23,69 base points. The current business situation for the Digital Signage industry in Italy is rated as satisfactory or good by most market participants. However, after positive expectations in November the outlook for 2015 has become much more conservative in February. […]

invidis.de
Fri, Feb 27, 2015 at 12:08 AM

Thursday, February 26, 2015 Thu, Feb 26, 2015

Outfront Media’s (OUT) CEO Jeremy Male on Q4 2014 Results – Earnings Call Transcript

Source - seekingalpha - Jeremy Male - Chairman and CEO: We are pleased to report that fourth quarter organic revenue was in line with our expectations. I am also very pleased to report that we also successfully integrated the Van Wagner acquisition into our business, listing our reporting revenues 15% which is right where we expected to be when we announced the transaction back in July. […]

seekingalpha.com
Thu, Feb 26, 2015 at 11:36 PM

Media Post: Six Signs We’re In The Postdigital Age Of Advertising

The “postdigital age” will herald a time when the concept and word "digital" will move into the background, where agencies and titles remove that moniker, where conversations switch from the pipes to the content. We no longer talk about computerization or electrification — it’s just how the world is. When a technology is really here, it blends into the background. […]

mediapost.com
Thu, Feb 26, 2015 at 6:43 PM

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