The Manhattan Art school and gallery uses Videotel's player for up to 52 exhibitions a year, plus presentations and educational events. […]
oOh! Media has grown seven per cent revenue in 2014, its first public reporting after it was floated in November, but continues to signal a focus shift from print to digital. […]
The Out-of-Home Marketing Association (OMAC) has announced the call for submissions for the 2014 Best Consumer Packaged Goods Awards. Submissions are due by March 27, 2015 and all consumer packaged goods OOH advertising (English and French) that ran in Canada from January – December 2014 is eligible for entry. […]
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Although TV advertising revenue remains weak, the U.S. advertising market recorded overall gains for January -- up 5%, largely thanks to still-surging digital ad spending. Other media categories were mostly down: Magazines were flat versus a year ago; newspapers were off 3%; out-of-home slipped 4%; and radio lost 6%. […]
Digital signage can be an amazing tool but like with any tool, it’s important to formulate a plan before you begin. Here are a few questions that will help guide you through this process. Who’s the audience? […]
The combined solutions are designed to provide a deeper, richer, more engaging and personalized experience for customers in-store. […]
The video wall delivers 4k and higher content in real time over the network and the supports multiple, independent video walls from a single, standard PC with no specialized video cards required. […]
The battle for our attention begins before we’ve even entered the store, with brands as diverse as Stella McCartney and traditional gents’ outfitter Gieves & Hawkes incorporating the latest high-quality digital signage into its window displays. […]
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Australia's biggest outdoor advertising company oOh! Media has exceeded its revenue and profit forecasts in delivering its maiden full year result. oOh!, which listed on the ASX late last year, posted a 4.4 per cent rise in revenue to $261.3 million for the 12 months ending December 31, 2014 compared with the previous year. […]
OUTDOOR advertising group oOh!media sees scope for expanding its digital content. THE newly-listed company behind airport, roadside and shopping centre ads has impressed shareholders with a narrower-than-forecast full year loss. Chief executive Brendon Cook said there was room within Australia's biggest outdoor advertising company for more interactive, digital billboards. […]
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A little video explaining the role of Demand Side Platforms or DSPs in the programmatic process. […]
The total Outdoor spends grew by 12.9% in 2014. Conventional Outdoor, against the projected 7% growth, grew by 13%. Transit Media too grew by 12% as against projected growth of 10%. […]
