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Wednesday, May 27, 2015 Wed, May 27, 2015

MediaPost: Former Arbitron, Simmons And Campbell-Ewald Exec Heads to Telmar

Media planning software provider Telmar has named former Arbitron, Simmons, Traffic Audit Bureau and TNS exec Anna Fountas to the position of President of the Americas. Fountas will lead Telmar’s sales and client service organization in the U.S., Canada and South America to further expand usage of its core media planning system as well as applications for emerging media and data integration. […]

mediapost.com
Wed, May 27, 2015 at 4:58 PM

Mark Flys of FEPE: why out of home advertising is growing globally (moreaboutadvertising)

Digital OOH is indeed the fastest growing sector. FEPE figures record annual growth of above 20 per cent in each of the years from 2007 to 2015 and PWC estimates that DOOH will grow by over 16 per cent in established markets and 30 per cent in emerging markets over the next few years. China will become the world’s biggest DOOH market in 2017. […]

moreaboutadvertising.com
Wed, May 27, 2015 at 12:47 AM

Tuesday, May 26, 2015 Tue, May 26, 2015

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