Mediatel announce Connected Consumer 2015 awards shortlist (pioneeringooh)
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pioneeringooh.com
Mon, Mar 30, 2015 at 3:22 AM
Mon, Mar 30, 2015 at 3:22 AM
Raw Feed & Search
Monday, March 30, 2015 Mon, Mar 30, 2015
Edison Research Measures Effectiveness of Digital Out-of-Home Advertising
The challenge of measuring campaign effectiveness has been one of the main hurdles preventing digital out-of-home networks from gaining the share of the advertising spend they deserve. Edison Research is one of the leading companies working to overcome that challenge. At the core of its OOH advertising research is expertise in in-person consumer polling. […]
Editorial
Mon, Mar 30, 2015 at 2:56 AM
Mon, Mar 30, 2015 at 2:56 AM
Sunday, March 29, 2015 Sun, Mar 29, 2015
ONELAN Breaks the Ice at GoSaariselkä
GoSaariselkä saw a need to display information relating to its tourist services and activities. Located in northern Lapland, Saariselkä in Finland is a popular tourist destination, providing activities such as skiing, hiking and spa.Why digital signageGoSaariselkä wanted a display solution capable of operating in very challenging conditions where artic temperatures may drop as low as -40 degrees Celsius. […]
feedproxy.google.com
Sun, Mar 29, 2015 at 7:00 PM
Sun, Mar 29, 2015 at 7:00 PM
Simple but Effective Visual Concept Introduces New Corporate Identity
Manulife approached Convergent with a challenge to create a unique message that builds excitement around the introduction of a new corporate brand. […]
digitalsignageconnection.com
Sun, Mar 29, 2015 at 11:26 AM
Sun, Mar 29, 2015 at 11:26 AM
Clear Channel: As outdoor advertising takes the digital world by storm, the industry must work harder to show marketers what’s on offer
New research suggests out-of-home sector must do more to educate marketers on emerging technology due to low levels of awareness. […]
Sun, Mar 29, 2015 at 11:12 AM
Is Digital OOH in India exciting marketers enough? (exchange4media)
New media formats like Digital OOH are making rapid strides in the international markets but in India it’s a different story. The fifth edition of exchange4media’s OOH Conference saw veterans from the OOH industry come together to discuss what was holding back the medium in India and what kept marketers away from it. […]
Sun, Mar 29, 2015 at 3:44 AM
Saturday, March 28, 2015 Sat, Mar 28, 2015
The Guardian: UK first country in world where half of all ad spend is on digital media (mobile to rise 45%)
Just over £16.2bn will be spent on all forms of advertising in the UK this year, including TV, newspapers, billboards, radio, online and on mobiles and tablets, according to eMarketer. Digital advertising is expected to grow by 12% this year to £8.1bn, making the UK the first country in which £1 in every £2 will go on digital media. […]
theguardian.com
Sat, Mar 28, 2015 at 8:53 PM
Sat, Mar 28, 2015 at 8:53 PM
Out-of-home advertising firm Exterion Media appoints Bite to boost profile and brand
Out-of-home (OOH) advertising company Exterion Media has appointed Bite to boost its profile and brand following a restructure of its UK commercial business. Bite will provide media relations, communications campaign support, digital content, and social support to Exterion Media, focusing on building awareness of the brand. […]
thedrum.com
Sat, Mar 28, 2015 at 8:50 PM
Sat, Mar 28, 2015 at 8:50 PM
Philadelphia’s Council OKs bill for 3D digital billboards (philly)
The bill, which passed by a vote of 13-3, permits “Urban Experiential Displays,” with full-motion video, that range from 1,500 square feet to 3,500 square feet in size, and up to 48 feet tall. […]
philly.com
Sat, Mar 28, 2015 at 8:46 PM
Sat, Mar 28, 2015 at 8:46 PM
iSIGN Media and Their Australian Distributor/Reseller JEA Technologies Provide Information on Fujitsu
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Sat, Mar 28, 2015 at 8:40 PM
How The Internet of Things Delivers Experiential Wayfinding
Guest Post: Chris Wiegand, Jibestream The ‘Internet of Things’ is a popular term bouncing around the technology sector at the moment. In fact this section of the market is earmarked for extraordinary growth; predictions are putting it at the largest device market in the world by 2019. […]
sixteen-nine.net
Sat, Mar 28, 2015 at 11:40 AM
Sat, Mar 28, 2015 at 11:40 AM
Amscreen: UK retailers get real-time customer profiling at their fingertips
In-store screen business Amscreen now brings scalable, customer profiling to retailers through their ‘OptimEyes’ technology and real-time insight portal In early 2014, Amscreen, Europe’s leading provider of in-store digital screen media, worked with a number of select partners to trial a revolutionary platform delivering real-time audience profiling and footfall analytics. […]
Sat, Mar 28, 2015 at 3:18 AM
Friday, March 27, 2015 Fri, Mar 27, 2015
Doing Digital Signage Right…the First Time!
This seminar uncovers and expounds upon the tough questions you need to be asking yourself and others in both the planning and execution stages. […]
digitalsignageconnection.com
Fri, Mar 27, 2015 at 5:07 PM
Fri, Mar 27, 2015 at 5:07 PM
Brightbox Owner-Operator Program Encourages Repeat Business
The platform’s universal access and security enhances guest experiences and delivers profits for current owner-operators. […]
digitalsignageconnection.com
Fri, Mar 27, 2015 at 5:02 PM
Fri, Mar 27, 2015 at 5:02 PM
MSFA and Vikings Install Daktronics LED Technology in New Stadium
Fans will have a first-class experience with 18 LED displays that feature live video, instant replays and scoring information. […]
digitalsignageconnection.com
Fri, Mar 27, 2015 at 4:31 PM
Fri, Mar 27, 2015 at 4:31 PM