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Exterion Media Netherlands launches new Digital OOH estate (exterionmedia)

Exterion Media has become the leading Digital Out-of-Home (OOH) media company in the Netherlands with the introduction of a brand new digital estate. Launch partners Google, Coca-Cola, Amstel, T-Mobile and UPI are the first advertisers to be displayed on the 70” screens at a premium new location - the IJhal at Amsterdam Central Station. […]

exterionmedia.com
Fri, Jun 12, 2015 at 7:31 AM

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AdAge: Global Ad Spending Will Be Up an Average 4.2% Next Year

Global ad spending will be up an average 4.2% next year and the average ad-to-sales ratio (ad dollars spent as a percent of total revenue) will be an estimated 2.0%, according to the 39th annual "Advertising Ratios and Budgets" report, released June 10 by research company Schonfeld & Associates. […]

adage.com
Fri, Jun 12, 2015 at 7:24 AM

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Australia set for $16.4 billion ad market worth by 2019

Ad growth is improving, out-of-home advertising it tipped for success and clumsy mobile banners need to be left in the past - the latest PwC Australian Entertainment and Media Outlook Report is out. The total Australian advertising market is expected to grow to $16.4 billion by 2019, up from $12.9 billion in 2014 – according to the latest PwC Australian Entertainment and Media Outlook Report. […]

adnews.com.au
Fri, Jun 12, 2015 at 7:18 AM

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UK’s Crystal Display Launches See-Through LED Digital Signage Windows

UK-based Crystal Display Systems has launched an interesting spin on LED curtain walls – tighter resolution windows that can be cut to any size and used on shops or inside buildings as decorative dividers. The transparent LED windows are made up of horizontal slats of LEDs that when all lit up can produce decent looking full-motion video displays. […]

sixteen-nine.net
Fri, Jun 12, 2015 at 7:10 AM

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Cenique to Launch IntelliSense2.0 Video Analytics Digital Signage Platform at InfoComm15

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streetinsider.com
Fri, Jun 12, 2015 at 2:34 AM

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FEPE Congress on OOH creative: ‘Simple’ may be out of fashion but it’s the way forward says Dave Trott (moreaboutadvertising)

Dave Trott’s reputation as an ad guru grows apace and today he was speaking to the annual congress of FEPE – the association representing the world’s big out of home media companies – about creativity. […]

moreaboutadvertising.com
Fri, Jun 12, 2015 at 2:21 AM

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Lamar Advertising Co To Go Ex-Dividend on June 12th (LAMR)

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wkrb13.com
Fri, Jun 12, 2015 at 2:12 AM

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All Twitter updates from FEPE 56th Congress in Budapest, June 10-12, 2015

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twitter.com
Fri, Jun 12, 2015 at 1:47 AM

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Google might be in competition with Titan Outdoor in its quest to fix cities (businessinsider)

Wednesday night, Google unveiled a plan to help improve cities. The company launched a new, independent company called Sidewalk Labs run by former Bloomberg CEO Dan Doctoroff. Sidewalk aims build products and platforms to tackle big-picture issues like cost of living, efficient transportation, and energy use for city-dwellers around the world. […]

businessinsider.in
Fri, Jun 12, 2015 at 1:44 AM

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How can we take programmatic advertising outdoor? (theawsc)

By Mungo Knott, Head of Insight, Primesight. The conversation around programmatic advertising is endless. However, programmatic in the out-of-home (OOH) industry hasn’t quite generated the same buzz. While programmatic is ubiquitous in media and marketing, the outdoor sector is proving stubborn on the issue. […]

Fri, Jun 12, 2015 at 1:41 AM

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Projects: The Interactive Window That Isn’t

V […]

sixteen-nine.net
Fri, Jun 12, 2015 at 12:00 AM

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South Africa: Digital Out of Home – Key Medium Influencing the Media Landscape (allafrica)

In the next year DOOH will be well-positioned to attract spend from other media channels. This is the opinion of Jacques du Preez, MD: Provantage Media Group who believes that Digital Out of Home (DOOH) is going to revolutionise the OOH media landscape in South Africa. […]

allafrica.com
Thu, Jun 11, 2015 at 5:50 PM

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Facial Recognition Technology Is Everywhere. It May Not be Legal (koreaittimes)

Being anonymous in public might be a thing of the past. Facial recognition technology is already being deployed to let brick-and-mortar stores scan the face of every shopper, identify returning customers and offer them individualized pricing — or find “pre-identified shoplifters” and “known litigious individuals. […]

koreaittimes.com
Thu, Jun 11, 2015 at 5:47 PM

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Xtreme Outdoor Digital Menu Boards achieve US, Canadian safety certifications

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digitalsignagetoday.com
Thu, Jun 11, 2015 at 5:42 PM

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In-mall digital signage network switches to BroadSign

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digitalsignagetoday.com
Thu, Jun 11, 2015 at 5:42 PM

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